National Print
Assisted Living & Memory Care
Skilled Nursing
Parkinson's
Local Advertising
Partnership Advertising
Internal Marketing
Brookdale Creative
While at Brookdale my team was charged with creating multiple ad campaigns that would showcase the different divisions of the brand. Among them were Assisted Living & Memory Care, Skilled Nursing, Parkinson's and internal marketing meant to enrich the lives of residents. One of the features offered to Brookdale residents is a self-published magazine entitled Optimum Life. This magazine chronicled residents and their awe-inspiring achievements — such as record breaking cancer survivors, late-life authors, thespians, painters and much more.